Thank you for connecting at grooceri! We are committed to providing the best online shopping experience. This Privacy Policy explains how InventeCom d/b/a grooceri (“grooceri”, “we”, or “us”) collect, use, and share your Personal Information. “Personal Information” refers to data about you that we gather when you browse, place orders, or otherwise engage with one of our platforms, including websites, mobile apps, devices, or APIs where this Privacy Policy is linked (the “Services”). 

This Privacy Policy applies to all grooceri.ca Services from which this policy is linked.

Retailer’s trademarks are owned by their respective Retailers. All Rights Reserved.

 

Table of Contents:

1.    Information We Collect

2.    Payment Processors and Partners

3.    Information Use

4.    Information Disclosure

5.    Information Collected and Disclosed

6.    Children’s Privacy

7.    Third-Party Websites

8.    Information Security

9.    Cross-Border Transfers

10.  Information Retention

11.  Your Privacy Choices

12.  Disclosures for Residents of Canada

13.  Changes to this Privacy Policy

14.  Contact Information

 

1. Information We Collect

a. Information you provide 

We collect the following types of Personal Information directly from you: 

• Contact information. When you use or interact with the Services, we collect or obtain relevant contact details from you, including your name, telephone number and email address.
• Account information. When you set up an Grooceri account, we collect your username and password, and other relevant information we request.
• Order information. If you place an order through the Services, we collect information necessary to fulfill the order, including your address, the date and time of the order, the items you ordered and any special instructions.

• • Vehicle Information. For curbside pickup orders, we may collect your vehicle license plate number(s).
  • Payment information. If you place an order through the Services, we collect your billing address and method of payment. Additional details regarding the processing of your payment information can be found below.
  • Information you make public. If you post in a public space on the Services or otherwise choose to make your Personal Information public on the Services (e.g., by sharing comments publicly on a Product), we collect such information. If you choose to share Personal Information publicly through the Services, please understand that we cannot control the actions of third parties who may access or collect this information. 
  • Other information you provide to us. We collect any other information that you choose to provide during your interactions with our Services, including your responses to surveys that you choose to participate in (for example customer satisfaction surveys) and information that you provide during your interactions with our customer service representatives. We may also collect information that you provide directly to us regarding an experience with one of our Retailers/Vendors.  

 

b. Information collected by automated means 

When you use and interact with the Services, we automatically receive certain information about your device, browser, and/or activity:

• Browser and Activity Information. When you access the Services, we collect information about your activity and interactions with the Services, including but not limited to, the products with which you engage or place in your cart, information related to your orders, the pages that you navigate to, and the frequency and duration of your use of the Services. We also collect information regarding your interactions with our chat bots, emails, texts, notifications or other marketing from us (e.g., whether you opened or clicked). We also may use third party services that employ software code to record users’ interactions with the Services. Session replays include users’ clicks, mouse movements, scrolls, and keystrokes/key touches during those sessions. These replays help us diagnose usability problems and identify areas for improvement.
• Device information. Our servers will record information about the computer, phone or other device you use to connect to the Services. This includes information such as your device’s IP address, your device type, browser information (such as browser type and any settings), internet service provider, mobile network carrier, mobile country code, operating system, and unique device identifiers.  We may also generate new unique identifiers using existing user device information. 
• Location Information. When you access the Services, we may collect information about your device’s location. For instance, if you allow the Services to access location services through the permission system used by your device’s operating system or browser, we may collect the precise location of your device. We use your location information to facilitate the prompt hand-off of pickup orders (where available), to improve the accuracy, to assist you in finding nearby stores for which pickup is available, and for other similar purposes. We may also use such information for analytic purposes. You can choose whether or not your device’s location information is shared with us by adjusting the settings on your device or browser, or when prompted by the Grooceri application. We may also infer your general location, for example by using your device’s IP address.
• Cookies, Pixels, and Other Tracking Technologies. When you visit or otherwise interact with our Services, we (and our partners, advertisers, and third-party advertising networks) may automatically collect information about you using device identifiers, cookies, pixels, tags, application programming interfaces (“APIs”), software development kits (“SDKs”) and similar technologies. We use this information for various purposes, including to: make the Services function properly; understand how you use the Services; personalize your experience; and measure, monitor, manage, display, and customize the advertisements you see.  

 

c. Information received from third parties 

We may receive Personal Information about you from third parties. For example: 

• Third Party Services. Certain Services allow you to login through a third-party service. If you log in to the Services through these third-party services, we may receive some information about you and your use of that third party service. For example, if you choose to log in to the Services with your Facebook or Google account, we may receive information from these companies, such as your name and email address.
• Retailers/Vendors. We may receive Personal Information from our retail/vendor partners in whose loyalty programs you participate, such as a confirmation of your loyalty member status, to enable you to receive your loyalty benefits, discounts and special promotions.
• Our Business Partners and Service Providers. We may also receive information from our business partners and service providers, including the following:

• • Service Providers. We receive Personal Information from partners whom we engage to perform services for us, including those that provide market research, delivery services, map services, email or SMS communication platforms, or who assist us with providing, operating or maintaining parts of our services. This also includes our partner who processes and fulfills your orders that are linked to your Grooceri account.

• • Marketing and Advertising Partners. We receive Personal Information about you from other parties to supplement the information we collect. We also receive Personal Information about you, including advertising identifiers, from partners with whom we work for advertising measurement, analytics, and attribution.

• • Payment Partners. Our payment providers, processors and partners (see below);

• • Fraud and Disputes. Partners who assist us in fraud prevention or in connection with claims or disputes.

• Other third parties. We also may collect or receive Personal Information relating to you from:

• • Other Grooceri Services account owners. If other Grooceri Services account owners invite you to place orders or request other services through their accounts, we collect information about your activities on those accounts.

• • Other Grooceri customers if they refer you to our Services.

• • Law enforcement, public health, and other governmental authorities; and

• • Publicly available sources.

 

2. Payment Processors and Partners

When you pay for orders using a credit card or other payment method on our Services, your credit card or other payment information is collected and processed by our third-party payment processors. For example, if you pay with a credit card, the payment information that you provide through the Services is transmitted directly to our payment processor. We may receive certain information about your payment card from our payment processors, such as the last 4 digits of your card number and its expiration month and year. Certain Services allow you to place orders. Where available, if you place a order, our partner will collect and process your credit card or other payment information in order to fulfill the order. 

We also make available opportunities to pay for orders via other payment partners that may redirect you to their websites to submit your payment information. For instance, if you use an online payment system provider to make purchases through the Services, you will be directed to their websites to provide your payment information. These payment providers’ privacy policies apply to the information you provide to them through their website.  

 

3. Information Use

We use the Personal Information we collect or otherwise obtain about you for the following purposes:  

• Provide and manage the Services. We use your Personal Information in connection with the provision, administration, and management of the Services. 
• Process your transactions. If you place an order through the Services, we will use your Personal Information to process your payment of your order. This may include information provided to us by our payment processors and partners.
• Provide customer support. We use your Personal Information to respond to your customer support communications and inquiries and assist you in your use of the Services.
• Communicate with you. We use your Personal Information to provide you with relevant information about us or our Services (including details about our community affairs efforts) or to request information or feedback. These communications include sending you from time-to-time important updates about the Services, communications about changes to this Privacy Policy or other applicable terms and policies. 
• Carry out our marketing and advertising activities. We (and our partners) use your Personal Information to send you marketing and promotional materials and communications, including interest-based and other advertisements, and to analyze and measure their effectiveness. We may conduct these activities using device identifiers, cookies, pixels, tags, APIs, SDKs and similar technologies. Details on how to exercise your choices with respect to marketing and interest-based advertisements can be found in Your Privacy Choices.
• Customize and personalize the Services. We (and our partners) use your Personal Information to help us understand which parts of the Services are of most interest to you and customize or personalize your experience. Based on how you browse, use, or otherwise interact with the Services, we display content, advertising, recommendations, digital coupons and otherwise personalize the Services to you. 
• Identify usage trends and improve the Services. We use your Personal Information to help us (or our service providers and partners) conduct research and analytics about your use of the Services and identify usage trends. We also use your Personal Information to identify issues, test new features or changes in our features, and improve the Services.  
• Maintain security and prevent fraud. We use your Personal Information to (a) help maintain the security and integrity of the Services, (b) detect, prevent, investigate, and protect you, our business, our users, and others from fraud, unauthorized transactions, and other unsafe activity, and (c) protect the safety, rights, or property of any person, the public, or Grooceri.
• Satisfy our legal obligations. We use your Personal Information to comply with applicable laws and regulations, respond to legal process, and/or respond to requests and communications from law enforcement authorities or other government officials. 
• Community Affairs. Grooceri is active in local communities as part of our mission to provide competitive pricing of groceries and support local businesses. We may use your information in connection with our community efforts.
• As otherwise necessary or appropriate. We will use your Personal Information for other purposes at your direction or with your consent.  

 

Please note that we may combine Personal Information that we collect (as described above) with information from other sources and use the combined information for the purposes described in this Privacy Policy. 

4. Information Disclosure

We may disclose your Personal Information to the categories of recipients listed below. 

• Our affiliates and subsidiaries. We may disclose your Personal Information to our affiliates, subsidiaries, and other companies under common control and ownership for purposes consistent with this Privacy Policy and other business and operational purposes. 
• Our service provider and third-party partners. We disclose your Personal Information to third parties that provide services to us, including cloud storage services, system hosting services, research partners, data security services, fraud prevention, payment processing services, delivery services, analytics services, legal services, map services, email or SMS communication services, or partners that assist us with providing, operating or maintaining parts of our services.  We also share your information with our partners who have implemented certain Grooceri Services on their sites or applications, which implementations may also let us collect information about your use of these partners’ sites or applications with us. 
• Our marketing and advertising partners. We may disclose your Personal Information to our marketing and advertising partners, including social media platforms, third-party advertising networks, other websites and publishers, and other parties so we can both market our products to you and provide advertising services to other companies (e.g., to assist in serving and measuring our or their advertisements). Some of our advertising partners may use cookies, SDKs or other trackers to collect information about your online activity over time and across different websites or online services. This means that you may see advertisements while using the Services that are tailored to you, or you may see advertisements for Grooceri on other online services, based on your use of the Services or your browsing behavior across other online services. For more information on choices you may have with respect to these technologies, see Your Privacy Choices below.
• Analytics Providers. We use third-party analytics providers who may deploy cookies, pixels, and similar technologies to analyze traffic to the Services and understand the usage of the Services as well as the performance of advertisements. For example, we use Google Analytics, an analytics tool that helps us understand how our customers engage with the Services. To learn more about Google Analytics’ data practices, please visit Google’s support page.

• Retailers/Vendors. We may disclose your Personal Information to our Retailers/Vendors in order to provide and maintain the Services.  For example, we may disclose your Personal Information to a retailer with whom you placed an order so their personnel can prepare your order for you to pick-up. In certain cases, we may be required by law to provide certain of your information to our Retailers/Vendors. 
• Other users of the Services. We may disclose your Personal Information to other Grooceri Services account owners and users of the Services if you choose to make such information public or you select sharing features on the Services. For example, if you share a comment and post on the Services, for a product, along with your first name and last initial, will be viewable by other users. 
• In connection with legal matters. We may share your information when we believe that the disclosure is reasonably necessary to comply with applicable laws, regulations, legal processes, or legal requests.
• Third parties in connection with a sale or business transaction. We may sell or purchase assets during the normal course of business. If another entity acquires us or any of our assets, information that we have collected may be transferred to such entity and its advisors leading up to and/or following the transaction. In addition, if any bankruptcy or reorganization proceeding is brought by or against us, information that we hold may be considered an asset of ours and may be sold or transferred to third parties.
• Other third parties. We will disclose your Personal Information to other parties at your direction or with your consent. We may also disclose your Personal Information to other parties if we believe it necessary or appropriate either: (a) under applicable law; (b) to protect our operations and those of any of our affiliates; (c) to protect our rights, privacy, safety, or property, and/or those of others; or (d) to allow us to pursue available remedies or limit damages that we may sustain.
• We may disclose your Personal Information for other reasons that we will describe at the time of information collection or prior to sharing your information. 

 

5. Information We Collect and the Parties to Whom we Disclose It

The table below provides a summary of the categories of Personal Information we have collected about you in the past twelve (12) months, the sources from which we’ve collected the information, the categories of recipients to whom we have disclosed the information, and the categories of recipients to whom we have sold or with whom we have “shared” the information for cross-context behavioral advertising or targeted advertising (“Behavioral Advertising”).

 

  

Category of Personal Information	Source(s)	Categories of parties to whom we have disclosed Personal Information for a business purpose
Identifiers, including names, email addresses, IP addresses, postal address, social media account handles and other similar identifiers.	Directly from user	Our service providers Our research partners Our third-party partners
Protected classification characteristics under federal law, including age.	Directly from user	Our service providers Our retail/vendor partners
Commercial information, including products purchased, obtained, or considered and other purchasing or consuming histories or tendencies.	Directly from user	Our service providers Our retail/vendor partners
Geolocation data	Through automated means	Our service providers Our retail/vendor partners
Audio, electronic, visual, or similar information, such as telephone call recordings (where permitted by law).	Directly from user Through automated means	Our service providers Our retail/vendor partners

 

  

We also disclose your information as explained above to law enforcement or government agencies.

  

6. Children’s Privacy

We understand the importance of protecting the privacy of children, especially in the online environment. The Services are not designed for or intentionally directed to children under the age of 18, and we do not knowingly collect Personal Information from children under the age of 18. If we become aware that we have received Personal Information from an individual under the age of 18, or in the case, we will take reasonable steps to remove the individual’s Personal Information from our records.      

 

7. Third-Party Websites

Some links on the Services may redirect you to third-party websites and services that we do not operate. We may also offer social sharing tools that let you share actions on the Services with other websites and vice versa. The privacy practices of these websites and services will be governed by their own privacy policies. We encourage you to review and understand their privacy policies before disclosing any Personal Information to them. 

 

8. Information Security

We employ and maintain reasonable administrative, physical, and technical measures designed to safeguard and protect Personal Information under our control from unauthorized access, use, and disclosure. 

 

9. Cross-Border Transfers

Grooceri does not operates global business, however we use domain services and web hosting services from providers that are based outside of Canada (and for residents of Quebec, outside of Quebec). Accordingly, the disclosures described above may result in the transfer of your Personal Information outside of the country or region in which you reside. For example, the Personal Information of customers located in Canada will be transferred outside of Canada (and for residents of Quebec, outside of Quebec).

When we transfer your Personal Information outside of your country or province of residence, we do so in accordance with applicable law and take appropriate steps to ensure your information is protected. However, please note that while outside of the jurisdiction in which you reside, some of your Personal Information will be subject to applicable local laws, which may permit government and national security authorities in those jurisdictions to access your Personal Information in certain circumstances. 

 

10. Information Retention

We keep Personal Information only for as long as necessary to fulfill the purposes for which we have collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. 

To determine the appropriate retention period for Personal Information, we consider the amount, nature, and sensitivity of the Personal Information; the potential risk of harm from unauthorized use or disclosure of the Personal Information; the purposes for which we use the Personal Information; whether we can achieve those purposes through other means; and the applicable laws that require us to retain information for regulatory purposes or permit us to retain the information to preserve our legal rights. 

 

11. Your Privacy Choices

Depending on your place of residence, under applicable law, you can make certain choices and exercise certain rights with respect to our use of your Personal Information. Please note that rights and requests may be subject to applicable exceptions. We will not discriminate against you if you decide to exercise these rights:

 

a. Correct or update your account information and settings 

If you have created an account through the Services, you may review, correct, or update your information (including your name, telephone number, address, and payment information) at any time by logging in to your account and visiting the “Account Settings” page. Please note that changes to your settings may require some time to take effect. If you do not have or no longer have access to your Grooceri account, please email us at info@grooceri.ca to submit your requests.

 

b. Exercise your marketing choices 

We may send you periodic marketing and promotional emails, push notifications and/or text messages to your mobile device, and where required by law we will obtain your consent to do so. If you no longer wish to receive our marketing and promotional communications, you may opt out of receiving them by following the opt-out instructions included in any communication that you receive from us or by visiting your Account Settings. Please note that even if you opt out of receiving marketing and promotional communications from us, we may still send you administrative and transactional messages from which you cannot opt out.    

 

c. Request to Access or Delete your Personal Information

You may request that Grooceri provide you with a copy of your Personal Information or request that we delete your Personal Information. Prior to processing your requests, we must verify the identity of the requestor to help ensure that we do not for example provide your information to another person. To do so, we require you to submit up to three pieces of Personal Information that we then match against the account information we have on file for you. 

• Account Holders. If you have an active Grooceri account, click here submit a request to access or delete your Personal Information. You will be prompted to re-log in to the Services.
• Non-Account Holders. If you no longer have access to your Grooceri account, please email us at privacy@grooceri.ca to submit your requests. 
• Authorized Agents. If you reside in Canada, you may authorize another person or entity to submit an access or deletion request on your behalf (an “Authorized Agent”). As part of our verification process, we will require proof concerning their status as an Authorized Agent. We will also require you to directly confirm with us that you provided the person or business entity with permission to submit the request. Authorized Agent can submit access and deletion requests by emailing us at privacy@grooceri.ca

 

d. Opt-out of the Sales and Sharing (Behavioral Advertising)

Depending on your place of residence, under applicable law, you can use certain preference signals to exercise your sale and sharing opt-out right automatically with all businesses that you interact with online, including Grooceri. If you enable a browser-based opt-out preference signal that complies with applicable law, such as Global Privacy Control (GPC), upon receipt or detection, we will treat the signal as a valid request to opt out of the sale or sharing of Personal Information linked to that browser and any consumer profile we have associated with that browser. Please note that if you use different browsers or browser profiles, you will have to enable the signal on each one that you use.

Please note that even if you opt-out of the sale of your information and the sharing of your information for Behavioral Advertising, you may continue to see advertisements from Grooceri and/or our partners; however, these advertisements will not be as relevant or personalized to you.

e. Appeals

If you submit a request to exercise any of the rights described above and we do not take action on the request, you may appeal our decision if you are in an eligible jurisdiction. To appeal our decision, please email us at privacy@grooceri.ca with the subject line “Rights Request Appeal.”

f. Do Not Track. “Do Not Track” (“DNT”) is a developing standard for web browsers that aims to inform the websites you visit that you do not want information about your online activity collected over time and across third-party websites or online services. Although we do our best to honor the privacy preferences of our users, we do not interpret or respond to DNT or other similar signals from your browser at this time. 

 

12. Disclosures for Residents of Canada

For information about the transfer and storage of your Personal Information outside of Canada, or if you are a resident of Quebec, outside of your province of residence, please see Cross-Border Transfers above.

For some of the uses described in Information Uses above, we may use technological tools that render decisions about you automatically. These include tools that detect fraud, which may lead to account deactivation.

 

If you are a resident of Canada, you may submit an access or deletion request as explained in Your Privacy Choices above. Requests may be submitted by Authorized Agents as described in Your Privacy Choices. If you believe that applicable data protection laws have not been complied with, you may lodge an appeal with us by using the contact information provided “Contact Information” below. You also have the right to complain directly to the appropriate data protection authority. 

 

13. Changes to this Privacy Policy

We may occasionally update this Privacy Policy to reflect changes in our practices with respect to the collection, use, and disclosure of Personal Information and/or changes in applicable law. 

 

The “Last updated” date at the top of this page indicates when this Privacy Policy was last revised. If we make changes, we will revise the date at the top of this Privacy Policy and, in the case of material changes to this Privacy Policy, we may provide you with additional notice (such as a notice posted on the Services or a message delivered to the email address that we have on file for you).

We encourage you to review this Privacy Policy periodically to remain informed about our information handling and privacy practices. 

 

14. Contact Information

Questions or comments about this Privacy Policy or our information handling practices? Contact Grooceri.ca Team at:

privacy@grooceri.ca

1-800-000-0000

 For customer service inquiries, visit our Help Center